In modern-day Search Engine Optimization(SEO), keyword research is an important factor. You will find millions of results for each keyword you type on Google, so how can you be on top? Whether you’re starting a new blog or planning to resume an old one, good quality keywords are one of the most efficient ways to attract quality traffic. In this article, we will list down the10 best keyword research tools in 2022. But before jumping into that, let us take a look at what Keywords and keyword research mean.
Keyword analysis tools are primarily divided into two categories:
- Basic Keyword Research: Find profitable Keywords by using the seed keyword.
- Competitors-based keyword research: Find proven keywords that are driving traffic to other websites.
What Are Find keywords?
Keywords are a term used to describe words that are used in content writing. They are usually the words that the writer wants to rank for in search engines. Following are a few types of keywords:
Short Tail Keywords:
Short Tail Keywords are the most popular and profitable type of keyword.
Long-Tail Keywords:
Long Tail Keywords are less competitive than short-tail keywords and they have a lower keywords searches volume.
Head Term:
Head Term is a keyword that has a high volume of searches but it is not as competitive as short or long-tail keywords.
Broad Match:
Broad Match is the default setting for Google AdWords, which means it will match your ad to any search query related to your target keyword phrase, even if the words aren’t in the same order or don’t appear next to each other.
Keyword Research
The process of finding and analyzing keywords for a given topic is called keyword research. Keyword research is the first step in SEO and it is the most important step in the process. It helps you find out what people are looking for on search engines, what terms they type into search bars, and what phrases they include in their queries. This research will help you understand your audience’s interests and needs better, which will help you create content that satisfies users’ needs.
Keyword research is essential for content writers, copywriters and marketers because it helps them know which words they should use in their content or marketing materials. The keywords that you use on your site are what tell Google what your content is about, so it’s important to make sure that they’re relevant to your business and website topic.
Best Find keywords Research Tools in 2022
There are many tools out there that can help you with keyword research, but not all of them are created equally. Some provide better features than others, some are more user-friendly, and some offer more insights than others.
The following list contains 10 keyword research tools that can help you find the best keywords for your website:
SEMrush
SEMrushis a strategic keyword research tool that allows you to track your rivals’ keywords and see whether there are any ways to overtake them in Google and Bing’s organic search results. You may assess the competitive environment by comparing a variety of domains, including their common keywords and positions in Google’s organic, paid, and shopping search results.
Place tracking is a more advanced variant of Google Trends that allows you to monitor a keyword’s position in the SERPs and evaluate its background of rises and falls. Their vibrant, visual charts are also extremely useful for quickly grasping patterns and analyzing data.
We conclude that SEMRush is the best keyword research tool and the best SEO toolkit in the market after testing all of the common keyword research tools. SEMRush is regarded as the best keyword research tool in the world by all top marketers. Their whole toolkit will assist you with content marketing, digital marketing, social media marketing, and more.
Pricing
SEMrush offers three pricing options. Annual billing is needed for the best deals.
- Pro – This package is designed for small businesses and freelancers on a tight budget. It costs $83 per month and is billed annually.
- Guru – SEO agencies and small to mid-sized businesses can find the functionality in this plan ideal for managing content sites daily. Guru is available for $166 a month.
- Business – It starts at $333 a month and is perfect for eCommerce stores and agencies.
KW Finder
KWFinder is a platform that includes a keyword and SEO tool as well as an analysis tool. Its distinct value proposition is that it assists businesses in identifying keywords with low SEO complexity but large search volumes. To put it another way, KWFinder correctly measures the difficulty of ranking on a search engine results page (SERP) for a given keyword and finds the lowest-cost keyword that delivers the highest SERP ranking.
You can use KWFinder to monitor how your pages rank over time, evaluate backlinks to see which ones are boosting your search rankings and which aren’t, and dive deep into site metrics like website authority and trustworthiness, organic vs. paid traffic, audience segmentation, and competitors in addition to the keyword finder function.
Pricing
KWFinder (Mangools) has three main monthly pricing plans, as you can see from below:
- Mangools Basic – $56 per month
- Mangools Premium – $78 per month
- Mangools Agency – $136 per month
Since KWFinder’s packages are priced in euros, we have converted them to dollars; however, due to currency translations, this number will fluctuate slightly over time.
Ahrefs
The Ahrefs Keywords Explorer is similar to SEMrush, but it comes with a few extra features and a much more user-friendly interface. Since Google provides instant answers to certain questions, not all of them do so. You can identify traffic-generating keywords and avoid dead-end options using Clicks and Clicks Per Search metrics.
Ahrefs goes above and beyond when it comes to the number of specific keyword suggestions. It has the largest database – 5.1 billion keywords from over 200 countries – so it can spot opportunities that other resources would overlook. You may also use Ahrefs to conduct competitive analysis. Their Site Explorer tool reveals competitors’ keyword tactics, while Content Gap compares competitor keywords to your own to determine potential winners.
Ahrefs will even send you emails about even the tiniest changes in your competitors’ rankings. Backlinks have a direct effect on ranking, and Ahrefs’ strongest muscle is backlink analysis. Backlinko’s founder, Brian Dean claims that Ahrefs is his go-to tool for backlink research.
Pricing
Ahrefs offers four different pricing options. If you want an annual payment plan, the prices for freelancers, online marketers, mid-sized companies, and larger brands start at just $82 per month.
- Lite– $99/month
- Standard– $179/month
- Advanced– $399/month
- Agency– $999/month
Google Keyword Planner
Google has a couple of tools that make keyword research simple, and their free AdWords tool, Keyword Planner, is a good place to start, particularly if you use AdWords for some of your campaigns.
When you enter one or more keywords, or even your website address into Google Keyword Planner, it will return a list of similar keywords along with simple metrics that show how competitive each one is and how many searches it receives on both a global and local level.
It will also show historical statistics and information about how a list of keywords performed in the past, as well as build a new keyword list by multiplying multiple lists of keywords together. It can also help you select competitive bids and budgets for your AdWords campaigns because it’s a free AdWords tool.
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Moz’s Keyword Difficulty Tool
One of the most valuable features of Moz’s paid suite is its keyword difficulty tool. It’s an excellent keyword research tool for determining the competitiveness of a keyword and identifying low-hanging fruit. It is one of the best keywords searches tools for SEO beginners.
When you enter a keyword into this app, it will return the top ten results. Then, based on the pages that currently rank for that keyword, it will give a “Difficulty Score” to that keyword. You can check the search volume for your keywords and then go to the SERP to see the top 10 results for each phrase.
Do you want to do some keyword research to see which keywords are the most competitive? You can use the tool to see who else is ranking for your keywords, as well as details such as each site’s page authority and the number of root domains linking to their page. You can also export all of this information as a CSV file for further research.
Pricing
Moz Pro has four basic pricing choices, as well as the possibility of negotiating an Enterprise subscription.
- Standard– $99/ month
- Medium– $149/ month
- Large– $249/ month
- Premium– $599/ month
UbberSuggest
Ubersuggest is a free tool from Neil Patel that provides data on search length, keyword recommendations, and an estimate of how difficult it would be to rank for your keyword (keyword difficulty).
You will see a table of the top 100 Google results for that keyword, with estimated visits, number of backlinks, a domain ranking, and the total number of social shares, in addition to having a lot of suggestions for similar keywords.
It also displays content relevant to your keyword under Content Ideas, including estimated monthly visits, backlinks, and the number of shares on Facebook and Pinterest. You will get more keyword recommendations, regular rank tracking, and customized SEO suggestions if you sign into Ubersuggest with your Google account. UberSuggest also has a Chrome extension that can help you streamline your process. It is an awesome keyword research tool.
Pricing
UbberSuggest has a 100% free feature which is awesome. But it has three pro plans as well.
- Individual– $12USD/month
- Business– $20USD/month
- Enterprise/Agency– $40USD/month
GrowthBar
GrowthBar is an SEO Chrome extension that lets you do keyword research right on the search engine results page. When you do a Google search for a keyword, you can see important SEO data about the keyword and the websites that rank for it.
The tool shows the top organic keywords for which the websites rank, as well as top backlinks, top-paying keywords, Facebook advertising, and word count on a page level.
You can see the SEO Ranking Difficulty, monthly search volume, and CPC for each keyword you enter in the search bar, as well as other relevant keywords. GrowthBar also includes a Keyword Rank Tracker Dashboard, which lets you monitor and graph your SEO results as well as see how your rankings change over time.
Pricing
GrowthBar allows you to use 5-Day Free Trial. Besides, it has pro plans including-
- Standard – $29/mo (billed annually) or $39/mo (billed monthly)
- Pro – $79/mo (billed annually) or $99/mo (billed monthly)
- Agency – $129/mo (billed annually) or $149/mo (billed monthly)
Long Tail Pro
Long Tail Pro, like other premium keyword tools, provides an analysis of data about your keyword, with a special emphasis on how you rate on Google’s first page versus your competitors.
You can use it to look at the top search engine results for your keyword to see where you rank in comparison to your competitors. You can also monitor unique keywords and see how your content’s rating for those keywords changes over time.
Pricing
Long Tail Pro is a premium tool with a free trial period of seven days. Users can choose from three different plans at the moment with Long Tail Pro.
- Starter – $25/month
- Pro – $45/month
- Agency – $98/ month
SpyFu
SpyFu is a tool that allows you to learn from your rivals by researching their most profitable keywords (and their ads too). It is one of the best keyword research tools in 2021. You can check it out without logging in for free. Simply type the URL of the site you want to visit into the search bar, and the results will appear immediately. You’ll need to build a free account and log in if you want to look at more than one place.
SpyFu gathers historical data so you can see if your own or a competitor’s website has risen or dropped in the rankings for specific keywords. You may also compare your website to other websites in your field. Here’s a comparison of Moz’s website to some other pages that deal with related topics.
Pricing
SpyFu offers two basic pricing plans including-
- Basic Plan– $39/month
- Professional Plan– $79/month
- Team Plan– $299/month
Answer The Public
AnswerThePublic differs from most other keyword analysis methods in that it uses a distinct approach. They present keywords in a nice visual format, but you can also see them in a list or download the results as a.csv file.
This is a great tool to use if you’re just getting started with SEO and Find keywords because you don’t even need to build an account to use it. Simply type your keyword into the search box and see what comes up.
AnswerThePublic’s keyword findings are based on the auto-suggest / autocomplete features of Google and Bing. You can use any of these keywords to conduct a Google search, which will open in a new tab.
This will show you what content ranks for those words, as well as whether or not it has a featured snippet.
Pricing
AnswerThePublic’s free edition is an excellent resource for bloggers. If you use the keyword search regularly, however, you’ll want to upgrade to their pro plan. If you go for the pro feature at $99 per month, you have an infinite number of regular searches. With a single account, you can connect an unlimited number of accounts.
